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About Us







The best prices on new tires for every vehicle and a simple buying experience.

55,000,000+ tires

300+ brands
3,000+ suppliers


Get the best prices on new tires while supporting local businesses! Our unique low-cost, high-volume business model supports and links thousands of independent tire distributors and installation centers across the country into one seamless data network.

Instead of buying and reselling tires like traditional retail models, we use data and technology to source tire inventory for every type of vehicle from our network of suppliers, enriching their businesses in the process. This gives us the ability to have every brand as well as every category of tire for you.

With over 10,000 nationwide installation centers, you can have your tires shipped to any location, giving you the ability to choose and install, making the installation process painless and simple.


SimpleTire was co-founded by brothers, Andy and Josh Chalofsky, and friend, Kenny Pratt. They shared a common vision to create a company that would offer people the largest selection of tires at the best possible prices, all across the country.

The idea emerged when Andy and Josh were working in their family’s brick and mortar tire business and realized the business could work well in an e-commerce environment. As the market began to shift towards new technologies, it was apparent to them that e-commerce would be the next forefront for the tire industry, and wanted to create a solution that would incorporate private businesses.

In 2012, the trio successfully converted the traditional business model into a technology-driven model, which linked independent tire distributors across the country into one seamless e-commerce network, creating SimpleTire.

Today, SimpleTire’s network stretches across the country with more than 10,000 installation centers and over 3,000 independent supply points. It employs over 100 people and supports thousands of local businesses.


SimpleTire is made up of tire industry experts, technology entrepreneurs and innovators from different fields.

Andy - CEO & Co-Founder

Andy Chalofsky is the CEO who works with the management team on the direction and execution of the company’s business strategy.

He believes SimpleTire is revolutionizing the tire business. Andy has successfully grown and launched several companies throughout the automotive and related-industries.

Josh - COO & Co-Founder

Josh Chalofsky is the COO who works with the management team on the execution of the company’s operations and sales.

He believes that the strength of industry relationships is the most important factor in the growth of SimpleTire.

Josh began his career working in the television and media field. He was involved in Media Operations at The Discovery Channel and ran television operations for the NFL.

Kenny - CTO & Co-Founder

Kenny Pratt is the CTO working with all team members in the organization to identify and implement on business strategy from a technical perspective.

He believes that incremental and rapid technology solutions can change the world; or at least provide a means to transform the tire industry.

Jeff - CBDO

Jeff Carpenter is the Chief Business Development Officer who leads SimpleTire’s pricing, merchandising and human resources efforts, while also overseeing the business development and tire manufacturer relations teams.

He believes that an organization’s greatest assets are its people and their unrelenting effort and focus to excel as a team.

Rob - CFO

Rob Barnhart is the CFO responsible for ensuring that all financial reporting and cross-functional analytics support real-time and long-term decision making. Rob also partners with the leadership team to grow SimpleTire using performance management and ROI-based prioritization of investment.

He believes the biggest contributors to SimpleTire's overall success are having a great culture, being unified toward common goals, and measuring success.

Chris - VP, Technology

Chris Vitale is the VP of Technology responsible for the management and delivery of all technical changes in support of SimpleTire.com.

He believes that SimpleTire’s ability to think outside the box, be innovative, and embrace change to continuously improve its offerings and customer experience, are key factors that contribute to the ever-growing success of SimpleTire.

Rich - VP, Digital Experience

Rich is the VP of Digital Experience who leads the website design, UX, SEO and product teams, ensuring customers can easily navigate, buy & install the right tires for their vehicle.

He believes that listening to customer feedback is the best way to learn and to evolve the SimpleTire.com website experience.

Thomas - SVP, Operations

Thomas Ganey is the Senior VP of Operations who works with both the sales and operations teams to ensure customers get the right tires for their needs and at a great price.

Thomas believes that customer service is the most important factor in SimpleTire’s success.

Mike - VP, Sales

Mike Ferguson is the VP of Sales and leads the business development team in helping retailers and automotive industry partners grow their share of the consumer tire market.

He believes that having a clear strategic approach will help SimpleTire's partners expand their tire sales operations.

Sean - VP, Supply Chain

Sean is the VP of Supply Chain and works with SimpleTire Suppliers to create a great customer experience by maximizing efficiencies and timelines.

He believes an efficient workflow between SimpleTire and its partners is key to providing quick and reliable service to customers while offering an expansive variety of products.

Kathleen - VP, Human Resources

Kathleen McCarthy is the VP of Human Resources who works with the management team to develop processes related to the growth of SimpleTire and its employees.

She believes that an organization is only as strong as its employees who share the same core values in working together towards a common goal.