Road Trip Tire Checklist


Driving a car is a calculated risk. Your car can be dependable and well-maintained with great tires and mechanicals, you can be safety-minded and have your head in the game, but you are still in control of a couple of tons of plastic, steel, rubber and glass traveling at about 80 feet per second. Chances are nothing is going to happen, and obviously you hope it won’t – most people put in their entire years behind the wheel without a serious incident. But if something does happen, you should be ready to handle an emergency. We’re not even talking about something catastrophic like a collision…it could just be a dead battery, a minor mechanical problem or a failed tire. Better to have your car safety supplies and not need them, than to need them and not have them.

  • Jump Starters – Nothing’s more disheartening than getting behind the wheel, turning the key and hearing the engine turn too slowly to start (or worse yet, the dreade ...[more]

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Goodyear Eagle F1 All Season


The Goodyear Eagle F1 All Season is a perfect example of what tire technology can achieve, circa 2013.

The Eagle F1 All Season was developed with carbon fiber reinforced rubber compounds in the sidewalls, for rigidity and enhanced maneuverability, while the tread area itself is reinforced with DuPont Kevlar® fibers for noise suppression and ride quality. The all-season tread zone is designed for optimum traction in rain and light snow, with precise steering and cornering ability; a rim protector also helps protect wheels against scuffs or scrapes in accidental curb damage. And while just about all all-season tires feature sipes for traction, the Eagle F1 is designed with Goodyear’s innovative TredLock Technology – a system of microgrooves that multiply the tire’s biting surfaces for wet traction, and lock together for a confident grip while cornering. Aquachutes and wide grooves help clear wat ...[more]

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Best Ultra High Performance All Season Tires


Best Ultra High Performance All Season Tires

Ultra high performance all season tires are designed for drivers who like to push their vehicles to the limit from time to time; while they’re not all-out racing tires, ultra high performance all season tires were developed for the maximum in traction and control when cornering, accelerating and braking. The best all-around compromise, of course, is an ultra high performance tire that gets year-round traction, including wet weather and light snow.

Let’s start off with the Yokohama AVID ENVigor, with a W-speed rating and all-season silica tread compound. A five-rib directional tread pattern, linked shoulder blocks and continuous tapered center rib mean improved straight-line tracking and handling in wet or dry weather; angled grooves and adaptive 3D sipes enhance wet traction and light-snow traction.

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One of the best all-season tires we’ve run across is the Br ...[more]

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Memorial Day Weekend Tire Sale - Save 5%-10% Off New Tires


With all the driving you may be doing this weekend, it might be a great time to replace your old tires and get some new treads on your wheels. Save with this special offer from SimpleTire.com running Friday-Monday only! Search SimpleTire.com for savings on top brands like Pirelli, Bridgestone, Cooper, Yokohama and more this weekend. Just enter the appropriate code during checkout and get your discount!

  • 5% off the purchase of 2 tires worth $150 or more - use coupon code: memdeal5
  • 10% off the purchase of 4 tires worth $300 or more - use coupon code: memdeal10
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How To Balance a Tire


Tire Balancing MachineBalancing a tire is a very simple and easy process that I'm sure anybody can do. If you can follow instructions and simple measurements then balancing tires will be easy for you.

There are many different types of tire balancing machines out there and they all typically work the same way. The tire balancing machine we will be referring to today is the Hunter GSP9200. We are referring to this specific model because it is one of the most commonly used tire balancing machine in most tire and auto service shops.

Let's get started! With so many different types of wheel designs out there, how you balance a wheel assembly will differ. The weights used for tire balancing are tape weights as well as clip weights.

Tape weights ar ...[more]

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Cooper Tires Ratings - What They Mean


The process of selecting new tires for a vehicle can seem complicated. While recommendations are provided regarding the appropriate tire size, the brand and the type of tire can make a difference in the amount of traction and the usefulness of the tires. By understanding the meaning of Cooper Tires ratings, it is possible to select the best tire for the vehicle and the expected driving conditions.

Cooper Tires Ratings

Basics of Tread Wear Numbers When Looking at Cooper Tires Ratings

Cooper Tires ratings will provide details relating to the tread wear. The wear number helps evaluate the amount of time the tires will last. In most cases, the number is compared to the control tire of 100. This means that the rate at which the tire will wear down over time will compare to the rate of normal wear and tear on that control of 1 ...[more]

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How To Rotate Your Tires


There are several things you can do to prolong the life of your tires such as proper inflation and how you drive. For instant if your braking fast and taking sharp turns then chances are your tires aren’t going to last very long. However the most important thing you want to do to prolong the life of your tires is to regularly rotate your tires. Rotating your tires will help maintain even tread wear on all of your tires. Not only does it help prolong the life of your tire but it also helps maintain the performance as well.

Typically in a tire shop, it takes about 10 to 15 minutes to rotate and balance a passenger or a midsize van, truck, or SUV. If you are a do it yourself type of person and have the right set of tools this shouldn't take you any longer than 30 minutes.

Rotating your tires is simple and easy and can be done with minimal tools and at the comfort of your own driveway/garage/home. ...[more]

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Learn How to Read Tire Numbers


We hear questions all the time about what specific tire numbers mean that are shown on tires. Information on speed rating, tire width, load rating and more are quite common on every tire you look at. This information is shown on the sidewall and is easy to read, but more importantly, needs to be understood. Feel free to watch this video which demonstrates simply what these numbers represent. You'll become a tire professor in no time!

The graphic to the right has four numbers and two letters, and all of them are important. Here's each number and letter in order, as well as what it represents. A more detailed explanation of each characteristic is below.

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We Make Ordering Tires Online Easier Than Ever!


Online tire hub, SimpleTire.com, has just made ordering tires online easier and more convenient than ever. With a few simple steps, customers can research and order tires online and have the tires shipped directly to them with a variety of affordable shipping options. SimpleTire.com has one goal… Make buying tires simple and inexpensive!

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SimpleTire.com Aims to Keep Consumers Aware of the latest 2012 Tire Recalls


SimpleTire.com, and online tire distributor, has been taking a proactive approach to inform customers of the latest tire recalls. Recently, both BF Goodrich and Uniroyal released recall notices on some of their tire lines. SimpleTire.com has been working with customers to get the recalled tires removed from the vehicle and replaced with a similar product.

BFGoodrich Tires is recalling the LT235/85R16 120Q LRE Commercial TA A/S and the LT245/75R16 120Q LRE Commercial TA A/S. They are recalling tires with a DOT fo BF0RJD11; for the LT235 in periods inclusive of 13th week of 2012 to 29th week of 2012. And a DOT of BE11JD11 and BF11JD11 for the LT245 in periods inclusive of the 13th week of 2012 to the 3rd week of 2012 and the 13th week of 2011 to the 52nd week of 2012.

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