SimpleTire Becomes Michelin Authorized Retailer


In a sign of the times, SimpleTire is proud to let our customers know that we are now working with Michelin North America Inc., and we are now designated as a Michelin Authorized Retailer.
 
SimpleTire has always offered the full assortment of Michelin tires, but now has the support from Michelin for purchase incentives and rebates on Michelin, BFGoodrich and Uniroyal passenger and light truck tires. 
 

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Sean Wilson joins SimpleTire to Grow Supplier Relationships


SimpleTire adds Sean Wilson as Director of Supply Chain to the expanding team. He is working with suppliers to help them maximize the volume of orders SimpleTire sends their way.

 

Sean started his career in the tire wholesale industry working for Network Tire, and then moved to the retail side, working for United Tire & Service. Responsibilities included sales, brand development, customer service and store support. The skills he honed in those roles are well suited to working with SimpleTire suppliers.

 

Josh Chalofsky, SimpleTire’s COO, says, “Sean’s understanding of the industry, along with his business talents, are going to be of huge benefit to our supplier network. I am excited to see those relationships grow and expand.”

 

One particularly important element that Sean is focused on is having the fastest delivery in the industry. To enabl ...[more]

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SimpleTire Among the DotCom Elite in Customer Loyalty


Google scores a 53. Netflix gets a 64. Amazon hits 66. SimpleTire scores above them all with a 76! What is this about? Have you heard of Net Promoter Score?

According to management consulting firm Satmetrix, "Net Promoter Score measures customer experience and predicts business growth. This proven metric transformed the business world and now provides the core measurement for customer experience management programs the world round."

Google (Internet services), Netflix (online entertainment) and Amazon (online shopping) are all recognized leaders in their respective industries, not only for the service customers enjoy, but also for their NPS scores. They are each their industry's top ranked NPS company.

SimpleTire.com results were impressive! Customers rated SimpleTire with an overall score of 76. It is an extremely high rating for ...[more]

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TBT: 1968 Plymouth Road Runner Hemi


Something about the mid-size B-body Dodge/Plymouth cars has always held an appeal; their no-frills appearance called to mind a muscle car version of a highway patrol car. In ’68, Plymouth already had the GTX , based on the Satellite two-door, but they felt the need for a stripped-down counterpart to the more upscale GTX. Their goal: a car that could run a 14-second quarter mile and sell for under $3000.

Chrysler paid $50,000 to Warner Brothers for the name and likeness of Wile E. Coyote’s nemesis the Road Runner (as well as $10,000 to engineer a “beep beep” horn), and the Road Runner was born. The no-frills Road Runner had a plain-jane cloth-and-vinyl bench seat  and rubber floor mats; its base engine was the 335-hp 383 V8. For an extra $714, you could get the Road Runner with the 425-hp ...[more]

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Today in History: Six Millionth Honda Civic


The word “ubiquitous” might have been coined specifically for the Honda Civic. Civics are so common, such an everyday sight that you don’t even notice them anymore…until you actually pay attention and realize that there are a LOT of Honda Civics on the road.

On July 23, 2007, the six millionth Civic rolled off of Honda’s production lines; the Civic was introduced in 1972 and has been through numerous generations and nine separate design iterations along the way. The tiny two-door first-generation Civic couldn’t have come along at a better time; in ’72, the American auto industry was being shaken up by the first oil crunch as the Middle East turned off the spigot. Big, wasteful cars were suddenly on the outs, American companies were scrambling to introduce (very mediocre) small cars, and in no time the ...[more]

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Today in History: Ford's First Order


Henry Ford wasn’t the first out of the gate with automobiles and the internal-combustion engine – Daimler had a jump on that in the late 19th century – but Ford was definitely the first to see the potential of mass production, mass marketing, and the economy of scale that could make cars affordable for the middle class.

On July 15, 1903, Ford Motor Company took its first order, for an $850 two-cylinder Model A with a “tonneau,” or back seat. Manufactured at Ford’s early Mack Street plant in Detroit, the car was delivered to its new owner, a Chicago dentist, about a week later.

Ford had been working as chief engineer at Detroit’s Edison Illuminating Company plant when he designed and built his first car, the Quadricycle, in 1896. By 1903, he had lined up the investors and financing to fo ...[more]

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Today in History: The Dymaxion Car


Engineer/architect Buckminster Fuller was a true early-20th-century eccentric, perhaps best known for his geodesic dome and semi-prefab Dymaxion House, which could be assembled on-site almost anywhere.

In the 1920s, Fuller began drawing up his Dymaxion Car (the name  is a mashup of “dynamic,” “maximum” and “ion”). The first sketches were pure left-field stuff, with a teardrop design, a single tail fin and a third wheel that was intended to lift off the ground at speed. After some redesigns, Fuller set up a production facility for the Dymaxion in an old Locomobile automotive factory in Connecticut. The first Dymaxion was produced on July 12, 1933, with a steel frame and a body made of curved ash wood panels with an aluminum skin and painted canvas roof.

The Dymaxion was projected to to ...[more]

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Today in History: First 3-Point Seatbelt


If you’ve ever seen pictures of collisions from the 40s or 50s, you might have been surprised at how well the cars would hold up in a fairly serious accident. Even with collisions at 30 or 40 mph, the cars would look only slightly banged-up…the passengers, on the other hand, usually fared much worse. In those days before ‘crumple zone’ designs, the passengers would be the ones absorbing the energy of an impact. In fact, the prevailing wisdom in those days was that a passenger’s chances were much better if he was “thrown clear” of the wreck.

Today, of course, we know better.

By the mid 50s, padded dashboards were starting to appear in some cars, dashboards were being redesigned to get rid of protruding knobs and switches, safety glass was improving and so ...[more]

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Today in History: First 3-Point Seatbelt


If you’ve ever seen pictures of collisions from the 40s or 50s, you might have been surprised at how well the cars would hold up in a fairly serious accident. Even with collisions at 30 or 40 mph, the cars would look only slightly banged-up…the passengers, on the other hand, usually fared much worse. In those days before ‘crumple zone’ designs, the passengers would be the ones absorbing the energy of an impact. In fact, the prevailing wisdom in those days was that a passenger’s chances were much better if he was “thrown clear” of the wreck.

Today, of course, we know better.

By the mid 50s, padded dashboards were starting to appear in some cars, dashboards were being redesigned to get rid of protruding knobs and switches, safety glass was improving and som ...[more]

Read More

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